Make The Most Out Of Your Page Headings For SEO (and User) Success
Proper use of headings (H1, H2, H3, etc.) on your website is important for both user experience and SEO. When headings are misused or neglected, it can impact your local SEO results. Here’s why headings matter and what you can ...
Understanding Heading Tags: A Simple Guide for Non-Technical Readers
When you visit a website, you may notice that the text is organized in a way that makes it easy to read and understand. One important tool web designers use to achieve this is called “heading tags.” If you’re not ...
Backlinks – The Busy Business Owner’s Guide
Backlinks might sound scary and technical, but the definition is straightforward. Acquiring them may not be so simple, but that’s a story for another day. First, let’s understand what they are and why they matter for your local visibility. A ...
Should you pay a professional to take photos for your website?
Good photography is like a cheat code for your website: It helps visitor know, like and trust you It helps differentiate you from your competitors, It helps you sell more of whatever it is that you sell, and to boot, it's not all that expensive or time consuming to accomplish.
How Poor Page Titles and Meta Descriptions Impact Your SEO
Page titles and meta descriptions are one of the many pieces that go into a successful local SEO playbook. How important are they, you ask? Well, page titles impact your visibility (how prominently you show up in the SERPS (search ...
7 Non-Spammy Ways to Get More Reviews For Your Service Business
Reviews are an important piece of the ongoing SEO puzzle. According to Whitespark, reviews are the third largest ranking factor for the Local Map Pack and the seventh largest ranking factor for Local Organic searches. This means that reviews are ...
Succeeding at local SEO is a lot like getting in shape, here’s why.
Search engine optimization can seem intimidating. I know from personal experience: for years as a web designer and developer, I felt like SEO was some kind of voodoo that only special internet gurus knew how to harness. I’ve spoken to ...
What to expect from a typical, 12-month local SEO campaign?
You might be wondering, “what does an actual local search campaign look like?” Well, here’s an idea. The table below will give you a generalized timeline for a hypothetical 12-month campaign. There are many factors that this table doesn’t take ...
This Simple App Helps You Get More Reviews
Reviews are a big part of ongoing local SEO success. In general, more reviews and higher ratings will improve both your visibility and your conversions. You might know all that, yet still feel daunted by collecting reviews. Unfortunately, there is ...
Your Website Just Launched. Now What?
The launch of a brand new or redesigned website is a milestone worth celebrating. But once the excitement has worn off, you may wonder, “Now what? I’ve got this great website, but how do I generate more leads?” This is ...
